Italy White Goods Product Manager

Role Responsibility White‐Goods GTM Ownership End‐to‐end ownership of refrigerator and washing machine portfolio business for Italy market. Lead new‐product launch execution and deliver country‐level sales targets. Manage full product lifecycle from introduction, growth, maturity to end‐of‐life, and take accountability for country‐level volume performance, inventory turnover and category profitability.

Product Roadmap 3‐5 years of hands‐on experience in white‐goods GTM, category management or overseas product ownership (air conditioner / refrigerator / washing‐machine background preferred). Proven home‐appliance market experience is a plus.

Solid knowledge of local open‐market, Amazon and key retail, e‐commerce capable of owning volume and profit KPIs independently. Fluent English for daily business communication; Italian is a plus. Comfortable working within matrix cross‐functional setups to drive projects between European HQ and local country teams.

Strong data analytics and market‐insight capability: identify business opportunities and risks via data and formulate actionable country business strategies. Mature overseas business mindset with solid understanding of European home‐appliance consumer preferences and compliance requirements.

Prior experience at Chinese home‐appliance OEM/brand expanding into Europe is preferred.

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