SENIOR PERFORMANCE MARKETING SPECIALIST
Aretè & Cocchi Technology · Bologna, Emilia-Romagna ·
At Culligan, we provide innovative and sustainable water solutions that help improve everyday life for people and businesses around the world. Digital marketing plays a key role in driving lead generation and business growth, and we are looking for a Senior Performance Marketing Specialist to support and optimize our digital campaigns across channels.
Responsibility: Campaign Execution Salesforce (mandatory); Power BI (mandatory); Zapier; Google Tag Manager identify optimization opportunities; translate data into actionable insights Experience working with performance KPIs (CPL, MQL, conversion rate) Good understanding of digital funnel and lead generation dynamics Ability to collaborate with cross-functional teams (Marketing, Sales, Global) Fluent English Nice to Have Experience with programmatic or advanced media buying Basic knowledge of CRO and A/B testing Experience in multi-market environments What we offer Permanent contract.
Join a well-established multinational company that fosters a young, collaborative, and employee-focused work environment. Continuous learning and development opportunities, supported by ongoing coaching and structured training programs delivered both in person and online Compensation package: 50.000 € + smart working + welfare This job posting is open to all individuals regardless of gender, age, nationality, ethnicity, sexual orientation, gender identity, or religious belief, in accordance with Legislative Decrees 198/2007, 215/2003, and 216/2003.