Agent2Agent EMEA Lead

Company description Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behaviour, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.

We're a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities.

With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be CertifiedTM by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Role Overview Circana is seeking a Senior Director II, A2A Lead for EMEA to drive the business strategy and requirements behind Circana's Agent-to-Agent (A2A) technology enablement. This role translates client and market needs in the EMEA region into business and technical requirements that shape Circana's agentic protocol capabilities, leads client-facing execution of A2A value across EMEA accounts, and communicates Circana's A2A technical architecture to clients throughout the sales cycle.

This role partners closely with Circana's Liquid AI, Engineering, and Product teams to co-own prioritization of what gets built next, and produces the regional enablement, demos, and client-facing materials that bring Circana's A2A capabilities to life for EMEA clients and stakeholders.

Job Responsibilities Strategy & Business Requirements Translate EMEA client, market, and account needs into business and technical requirements that inform Circana's enterprise A2A prioritization and roadmap Serve as the EMEA voice in Circana's shared, cross-regional A2A prioritization process, partnering directly with the Liquid AI, Engineering, and Product teams on what gets built next Partner cross-functionally (Product, Engineering, Security, Legal, and Client Leadership) to drive adoption and value realization of A2A capabilities in region Regional Enablement Produce EMEA-specific enablement materials (demos, mock-ups, worked examples) that translate Circana's A2A capabilities for regional client and internal audiences Ensure region...

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