Communications and Engagement Lead
Hays · Glasgow, Scotland ·
The Opportunity An exciting opportunity has arisen for an experienced and highly creative Communications and Engagement Lead to play a key role in one of the country's largest ERP transformation programmes. This is a high-profile position at the heart of a major programme of change.
You will lead internal communications and engagement activity, ensuring that stakeholders remain informed and engaged while colleagues are fully prepared to adopt and embed sustainable, transformational change. Working as part of an agile, collaborative programme team, you will turn complex technical, operational and strategic information into clear, compelling and accessible communications.
You will develop engaging narratives, create high-quality materials and deliver coordinated communications across a range of digital and face-to-face channels. What You'll Be Doing Leading the development and implementation of internal communications and engagement strategies for a major transformation programme Creating integrated communication plans informed by audience insight, data and programme priorities Translating detailed technical, operational and project information into clear, concise and engaging content Developing compelling narratives and key messages that communicate the purpose, benefits and impact of change Producing high-quality presentations, executive briefings, information packs and stakeholder-facing materials Identifying, creating and monitoring programme-specific communication assets aligned with brand standards and visual identity Selecting the most effective channels for different audiences, including social media, video, blogs and online events Designing and facilitating workshops and group sessions to strengthen stakeholder engagement Building effective relationships with senior stakeholders, subject-matter experts, content owners and fellow communications professionals Reviewing and refining materials to ensure accuracy, accessibility, consistency and editorial quality Establishing success measures for communications activity and using data to monitor and continuously improve performance Taking ownership of communication deliverables and ensuring outputs are completed accurately, to a high standard and within agreed timescales What We're Looking For You will be an accomplished communica...