Head of Growth Marketing
Endava ·
Company DescriptionTechnology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change. By combining world-class engineering, industry expertise and a people-centric mindset, we consult and partner with leading brands from various industries to create dynamic platforms and intelligent digital experiences that drive innovation and transform businesses.
From prototype to real-world impact - be part of a global shift by doing work that matters. Job DescriptionWe are seeking a Head of Growth Marketing to lead our demand generation strategy and execution across all regions.
This role is accountable for developing and implementing global growth programs that engage C-Suite audiences, generate qualified pipeline, and accelerate revenue growth. You will own the full demand funnel—from awareness to conversion—ensuring every initiative delivers measurable business outcomes and adds value to our target audiences.
Key Responsibilities
Develop and execute global growth marketing strategies across multiple channels (digital, paid media, ABM, content, events, and nurture programs) with clear ROI forecasting and impact measurementLead the full demand generation funnel, aligning marketing campaigns and initiatives with commercial goals to drive qualified pipeline and revenue growthBuild and scale a Centre of Excellence capability for campaigns, events, and ABM initiatives while enabling regional field marketing teams to execute consistently and locallyDefine target audiences, priority propositions, and go-to-market strategies in collaboration with Sales, Commercial Leadership, Global Alliances, and the CTO functionEstablish thought leadership positioning for the company through industry events, webinars, speaking engagements, and relevant publications in partnership with Communications and Brand teamsDrive attribution modeling maturity to accurately track originated versus influenced pipeline and provide regular performance analysis to senior leadershipLead and develop a global team of demand generation and growth marketing professionals, providing strategic guidance, coaching, and mentoring to ensure world-class performanceManage and optimize the demand generation budget, ensuring efficient resource allocation and real-time measurement of marketing impact and ROISpearhead the adoption of AI-driven marketing tools and emerging technologies to improve execution speed, reduce costs, and drive innovation across all marketing practicesEnsure all demand generation activities comply with data protection regulations, internal governance models, and quality assurance standardsQualificationssignificant years of progressive marketing leadership experience, with a minimum of 5 years in a global or multi-regional roleProven expertise in demand generation, growth marketing, and full-funnel marketing strategy across multiple channels (digital, paid media, ABM, content, events)Demonstrated success leading and developing high-performing marketing teams in matrix environments across diverse geographic markets and cultural contextsStrong analytical and data-driven mindset with proficiency in marketing automation platforms, analytics tools, and ROI measurementStrategic vision combined with hands-on execution capability; ability to translate business objectives into measurable marketing outcomesPreferred QualificationsExperience leading B2B marketing initiatives targeting C-Suite and enterprise audiencesFamiliarity with AI-driven marketing tools and emerging marketing technologiesBackground in technology, software, or professional services industriesTrack record of driving both customer acquisition and expansion revenue growthExperience collaborating with sales, product, and executive leadership to align go-to-market strategiesAdditional InformationDiscover some of the global benefits that empower our people to become the best version of themselves: Finance: Competitive salary package, share plan, company performance bonuses, value-based recognition awards, referral bonus; Career Development: Career coaching, global career opportunities, non-linear career paths, internal development programmes for management and technical leadership;Learning Opportunities: Complex projects, rotations, internal tech communities, training, certifications, coaching, online learning platforms subscriptions, pass-it-on sessions, workshops, conferences;Work-Life Balance: Hybrid work and flexible working hours, employee assistance programme;Health: Global internal wellbeing programme, access to wellbeing apps;Community: Global internal tech communities, hobby clubs and interest groups, inclusion and diversity programmes, events and celebrations.
At Endava, we're committed to creating an open, inclusive, and respectful environment where everyone feels safe, valued, and empowered to be their best. We welcome applications from people of all backgrounds, experiences, and perspectives—because we know that inclusive teams help us deliver smarter, more innovative solutions for our customers.
Hiring decisions are based on merit, skills, qualifications, and potential. If you need adjustments or support during the recruitment process, please let us know. SummaryType: Full-timeFunction: MarketingExperience level: DirectorIndustry: Information Technology And Services