Head Of Paid Digital
Digital Waffle ·
Head of Paid Digital Location: Hybrid (3 days per week central Manchester) Salary: £55,000 – £65,000 + Employers ownership trust and Tax free Bonus! About the Role Reporting into senior leadership, you will define and deliver the Paid Digital strategy across the business, ensuring campaigns deliver measurable results and contribute to overall revenue growth.
You’ll lead a team of paid media specialists across a range of platforms and act as a senior strategic partner to both internal stakeholders and external clients. Key Responsibilities Define and execute the Paid Digital strategy aligned with business growth plans Lead, coach and develop a high-performing paid media team Oversee campaign performance across major digital platforms Translate business objectives into scalable, ROI-driven strategies Own departmental performance, forecasting and commercial outcomes Support new business activity including pitches and growth initiatives Implement best-practice processes across campaign delivery and reporting Drive innovation across tools, platforms and emerging channels Collaborate with senior stakeholders across commercial and client-facing teams About You 7+ years’ experience in Paid Digital / Performance Marketing Strong leadership experience within an agency environment Deep expertise across Google Ads, Meta, Bing, TikTok, YouTube Proven commercial acumen, managing budgets and profitability Excellent stakeholder management and communication skills Strategic mindset with a hands-on approach when needed Benefits Tax-free bonus scheme (Employee Ownership Trust) Flexible and hybrid working Gym membership Regular team socials and events Electric vehicle salary sacrifice scheme Structured learning