Paid Media Consultant

Paid Media Consultant (Retail) Salary Up to £55,000 (depending on experience) London (Hybrid – 3 days per week in-office) About the Role We're looking for a Paid Media Consultant to support and optimise paid media campaigns for a portfolio of retail clients.

You'll work across core biddable channels, helping to deliver performance-led campaigns that drive revenue, efficiency, and growth. This role is ideal for someone with solid hands-on paid media experience who enjoys problem-solving, data analysis, and working closely with clients and internal teams.

Key Responsibilities Paid Media Execution & Optimisation Build, manage, and optimise paid media campaigns across paid search and paid social Support retail-focused strategies across search, shopping, and social platforms Optimise towards retail KPIs including ROAS, CPA, revenue, and efficiency Manage budgets, pacing, and in-flight optimisations Performance Analysis & Insights Monitor performance daily and identify trends and opportunities Produce clear and accurate performance reporting Translate data into actionable insights and recommendations Client & Team Collaboration Act as a day-to-day paid media contact for assigned retail clients Support performance updates, reporting, and recommendations Work closely with Managers, Account Leads, and channel specialists Collaborate with creative and data teams to improve performance Continuous Improvement Support testing across creatives, audiences, keywords, and formats Stay up to date with platform updates, automation, and best practices Contribute to paid media documentation and process improvements Skills & Experience Required 2–4+ years of paid media or performance marketing experience Hands-on experience across paid search and/or paid social Experience working with retail or ecommerce accounts Strong analytical skills and attention to detail Confident communicator, comfortable working with clients Preferred Agency experience Experience with Google Ads, Shopping, Performance Max, and Meta Ads Manager Familiarity with product feeds and retail performance metrics Working Pattern Hybrid role with 3 days per week in our London office Remaining days worked remotely What Success Looks Like Campaigns are well-structured, optimised, and driving retail growth Insights are commercially focused and actionable Clients and internal teams trust your recommendations You continue to grow in responsibility and impact

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