Senior Art Director
Inizio Evoke ·
Senior Art DirectorLocation: Brighton, London, Manchester, Macclesfield and Hybrid working options Team: CreativeReports To: Associate Creative DirectorAbout the RoleAs a Senior Art Director you bring bold ideas, craft excellence and creative ownership together, at every opportunity.
You can expertly lead initial ideation, idea development, visual elevation, refinement and execution,as well as play the wider role of trusted creative partner – across everything you create and oversee. You bring strong conceptual thinking, refined creative instincts, and the confidence to push ideas further, to navigating the realities of pharmaceutical and wellness marketing and comms.
You confidently use approved AI and emerging creative technologies, whilst retaining ultimate human creative ownership, originality, brand integrity, scientific accuracy and QC.At Inizio Evoke, this role is about becoming a trusted creative partner – to fellow members of the Creative, as well as your cross-functional agency team and clients.
What You'll DoConcepting & Creative ThinkingContribute meaningfully to creative ideation – bringing fresh, strategically aligned ideas to life in bold and differentiated waysPush beyond safe solutions – elevating the work and finding ambitious creative opportunities within each brief; balanced against specific brand, scientific and regulatory requirementsTell engrossing and engaging stories by integrating design, messaging, and user experience in immersive experiencesRapidly prototype visual worlds, campaign systems and experience ideas to support earlier discussion, testing and refinement; by leveraging tradition expertise and emerging technologiesRecognise when ideation is leading towards familiar or derivative work, and deliberately push towards more distinctive solutionsCreative Ownership & ExecutionLead visual expression, elevation and execution across complex deliverables (digital, print, video, social, and interactive)Translate strategic briefs into compelling, insight-driven creative conceptsDevelop and refine campaign-level ideas – not just individual tacticsProvide oversight to ensure all work is polished, on-brand, and delivery-ready across channelsBrand & Quality LeadershipAct as a steward of brand, ensuring consistency while identifying opportunities for evolutionMaintain high standards of craft across all aspects of creativity, incl. typography, layout, composition, and information hierarchyAnticipate and solve creative challenges proactivelyDefine the quality threshold for AI-assisted creative work and ensure efficiency never comes at the expense of distinctiveness or craftCollaboration & Cross-Functional PartnershipPartner closely with Copy, Strategy, Medical, Client Services and PM to deliver cohesive, effective workAlign visual storytelling with scientific accuracy and regulatory requirementsContribute to a seamless team workflow through clear communication and accountabilityPresentation & InfluencePresent work internally with clarity, verve, and rationale – articulating creative decisions confidentlyPresent and defend creative work in client-facing conversations, drawing on senior support where appropriateIncorporate feedback thoughtfully while maintaining creative integrity and ambitionMentorship & Team ContributionProvide guidance and informal mentorship to junior and mid-level designersElevate team output through feedback, collaboration, and leading by exampleContribute to a positive, curious, and growth-oriented creative cultureHelp preserve foundational craft skills so that the team can direct and critique technology rather than become dependent on itWho You AreA highly skilled visual storyteller with strong conceptual and executional abilityHave strong healthcare agency experience, ideally gained within a large network, with the ambition and readiness to take the next step in your creative careerComfortable working across static, motion, interactive and emerging multimodal creative environmentsA strategic thinker who understands how design drives brand and behaviour changeComfortable leading complexprojects with increasing independenceCollaborative partner who thrives in cross-functional teamsAn emerging and ambitious creative leader who supports and elevates othersAdaptable and resilient, able to balance creative ambition with regulatory constraintsAI fluent and thoughtfully experimental – able to use the right tools, challenge outputs and recognise limitations, while keeping human judgment, taste and accountability at the centre.
A strongcommunicator who can articulate creative rationale clearlyA team player – bringing professionalism, humility, and accountability to the teamWhat Success Looks Like in This RoleYou live for big ideasYou lead high-quality visual execution with minimal oversightYou can shapeideas withdepth and substanceYou are trusted by your team to handle complexity and ambiguityYou elevate the work of those around youYou continue to deepen your own craft as tools and audience expectations evolveYou maintain clear human ownership of every final creative outcomeYou balance independence with goodjudgment – knowing when to push and when to alignWork Environment & BenefitsGenerous annual leave including the time between Christmas and New Year off Contributory company pension scheme Dynamic working Health insuranceIncome protection insuranceDiscretionary bonus scheme Season ticket loan Cycle scheme #LI-GKWe are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.
We are proud to be an equal opportunity workplace. Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.