Data Analyst Apprentice

QA Careers · Reading, England ·

Apprenticeship
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51 Degrees is a leading technology company specialising in device intelligence, digital performance analytics, and data-driven insights. This apprenticeship role offers hands-on experience across analytics, website performance, competitor research and digital optimisation.

About the role

This newly created role will support the Digital Marketing function by using data-driven platforms, website insights, and content strategies to improve marketing performance and generate new business leads. Working closely with the CEO/Founder, the successful candidate will gain an understanding of the technical aspects that demonstrate the high standards of our services.

The role will involve analysing digital performance, resolving website issues, and leveraging internal and competitor data to assess and improve marketing effectiveness.

Responsibilities

Identify and resolve 404 errors by reviewing legacy external links and redirecting them to the most relevant current pages Ensure all new and existing links to the website include correctly structured and consistent UTM parameters to support accurate marketing tracking and reporting Review open-source package pages to ensure descriptions, documentation, and associated links are accurate, functional, and up to date Identify pages that are underperforming against Core Web Vitals metrics and raise issues with supporting evidence, helping to prioritise improvements to page performance and user experience Track competitor marketing and documentation updates, identifying any significant changes Prepare the initial draft of the fortnightly online performance report, summarising key marketing metrics, insights, and observations Required

skills

Analytical thinking Attention to detail Problem-solving Basic digital literacy Communication skills Organisation and time management Willingness to learn The following experience is desirable (but not essential): Understanding of digital marketing concepts Familiarity with website analytics tools Awareness of marketing tracking methods Basic knowledge of website technologies Awareness of website performance metrics Interest in competitor analysis and market research Entry

requirements

3 GCSEs (or equivalent) at grades 4+ (A-C) in any subject GCSE Maths and English (or equivalents) at grades 3+ (D or above)

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