Digital Demand Generation Manager

Digital Demand Generation Manager (12-month Fixed Term Contract) Up to £85,000 London (2-3 days a week) This is an excellent opportunity for a Digital Demand Generation Manager to take ownership of customer acquisition across web, CRM, email and digital marketing channels within a growing technology-led business.

You'll play a pivotal role in keeping marketing operations running smoothly while driving measurable commercial impact through data, technology, and cross-functional collaboration. THE COMPANY Our client is an innovative and fast-growing technology business operating within the financial services space.

They combine data, technology, and user-focused digital experiences to help their customers make better decisions and achieve their goals. With continued growth and investment, they are expanding their marketing capabilities and are looking for an experienced digital marketing professional to join the team on a maternity cover contract.

You'll work closely with marketing, business development, product, and technology teams to deliver demand generation initiatives that support business growth. THE ROLE As a Digital Demand Generation Manager, you will be responsible for managing and optimising the company's digital acquisition engine, ensuring marketing activity continues to perform effectively across multiple channels.

Specifically, you can expect to be involved in the following: Managing CRM and marketing automation activity, including campaign delivery, workflows, segmentation and reporting Owning website updates, content publishing and ongoing optimisation activities Driving customer acquisition through email marketing, digital channels and demand generation campaigns Working closely with internal stakeholders and external partners to coordinate marketing delivery Managing CRM integrations and supporting collaboration between marketing and technical teams Monitoring campaign performance, conversion metrics and lead generation activity Implementing tracking, reporting and optimisation processes to improve marketing effectiveness Supporting content distribution across web, email, social media and partner channels Delivering insight-led recommendations based on performance data and analytics SKILLS AND EXPERIENCE The successful Digital Demand Generation Manager will have the following

skills and experience

Strong client-side digital marketing experience with ownership of campaign delivery and business outcomes Hands-on experience with marketing automation platforms such as HubSpot, Marketo, Pardot or similar Working knowledge of Salesforce and CRM integration projects Experience managi...

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