Operations and Activation Lead
Blue Square · Chertsey, England ·
Last confirmed by our partners on 3 Nov 2026.
Join to apply for the Operations and Activation Lead role at Blue Square. Overview We're looking for a dynamic retail leader to shape and deliver go-to-market strategies for Samsung Mobile products. This is a UK & Ireland wide role, where you'll own every stage of the journey.
You'll be involved from creating high-impact retail and contact centre touchpoints, toolkits, and experiential activations, to ensuring best-in-class merchandising, compliance, and operational excellence across 3,000+ partner stores.
In this role you'll build strong partnerships with retailers, operators, and agencies, managing multimillion-pound budgets with a data-driven approach to maximise sales impact. Leading and inspiring cross-functional teams, you'll translate market trends into actionable plans, deliver flawless launches, and drive continuous improvement across all retail and contact centre environments.
Responsibilities Develop and execute innovative GTM strategies for MX products, ensuring consistent, high-quality launches across retail and contact centre channels. TOUCHPOINT & MERCHANDISING LEADERSHIP: Oversee the creation, localisation, and maintenance of impactful touchpoints and toolkits, driving a seamless customer experience in 3,000+ partner stores.
OPERATIONAL & COMPLIANCE MANAGEMENT: Implement strong processes for maintenance, warehouse, and compliance to maintain top-tier execution standards across all retail environments. STRATEGIC RELATIONSHIP BUILDING: Foster productive partnerships with retailers, operators, and agencies to maximise brand presence, sales impact, and long-term collaboration.
DATA-LED DECISION MAKING: Leverage sales trends, shopper insights, and analytics to optimise retail investments and refine execution strategies. HIGH-PERFORMANCE TEAM DEVELOPMENT: Lead, mentor, and inspire both field and head office teams to operate as a cohesive, results-driven unit.
Qualifications You're experienced in retail, project management, GTM Planning, with an in-depth understanding of shopper journeys You're able to balance multiple, high-profile tasks with strong project management skills You're able to communicate with and present to Senior colleagues (English & Korean) You're passionate about the detail and delivery You're solution-focused and able to problem solve You're able to understand data, including sales trends and customer insights to make data-led decisions You're experienced in working with creative agencies to support the touchpoint and toolkit enhancements You're experienced in financial management; in this role you'll be responsible for a multi-million pound P&L You're experienced in working strategically with agencies / 3rd parties What you can expect from us Performance Bonus 15% + Competitive Reward Scheme Bonus Company Car Company Sick Pay AXA Private Medical Insurance Access to a range of discounts and perks across our key partners & beyond Flexible Rewards Hub Role details Seniority level: Director Employment type: Full-time Job function: Marketing, Project Management, and Strategy/Planning Industries: Marketing Services, Technology, Information and Media, and Retail Base pay range Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.